Audience & Targeting Module

Travel-agency pipeline: Discovery → Qualification → Routing. Decoupled from PsyNova — handoff via /api/marketing/psynova-handoff only.

Segments

Quebec clinical seeker — clinical (fr)
Solo accountant / bookkeeper — professional (en)
Institutional systems buyer — institutional (en)

Demo lead

{
  "demoLead": {
    "id": "lead_1779672957767",
    "channel": "whatsapp",
    "segmentId": "qc-clinical",
    "stage": "routing",
    "createdAt": "2026-05-25T01:35:57.767Z"
  },
  "qualification": {
    "qualified": true,
    "notes": "WhatsApp nurture eligible — route to intake handoff after 4h rule."
  },
  "routing": {
    "leadId": "lead_1779672957767",
    "target": "psynova_intake",
    "reason": "Clinical segment — API/webhook handoff only (perimeter protected)."
  }
}